June 14, 2013

Logo Review: Fremantle Dockers

Fremantle are the least successful club to have ever graced the AFL competition, by anyone’s criteria. Are they now on the road to success from their recent rebranding?

June 6, 2013
Essendon Bombers Football Club Logo Evolution

Logo Review: Essendon Bombers

Essendon have only changed their logo once since the AFL replaced the VFL. Does it still stand up after a decade and a half?

May 26, 2013
Collingwood Football Club Logo

Logo Review: Collingwood Magpies

Australia’s biggest sporting club, with one of the oldest and most traditional logos to match. But when you take a closer look at Collingwood Football Club’s logo, is it actually any good?

May 19, 2013

Logo Review: Carlton Blues

Do I have anything good to say about Carlton? Yes, yes I do.

May 11, 2013
Brisbane Lions Football Club Logo

Logo Review: Brisbane Lions

The Lions copped a lot of flak from fans for their rebrand, even though they did a tonne of research and got a huge amount of feedback. Was the criticism justified?